I think brands should trade something for the attention they ask for. Utility, entertainment, or content worth someone's time — a real exchange, not a demand. That's been the through-line across 25+ years in agencies, and it's the foundation for the products I'm building now on my own.

/ Now
A growing line of products under my own name, plus independent creative direction and consulting for select partners. ScamAtlas is a travel scam intelligence app I designed and shipped solo — a utility category that didn't really exist before. Bootleg Guides is an editorial series of unique, niche travel guides, launching with a 2026 World Cup mobile app. Different approaches, same idea: give people something real in exchange for their attention.

/ Before that
I started in advertising in Brazil in 1999 and moved to the U.S. in 2007. Most of what followed happened at Goodby Silverstein & Partners, R/GA, BBDO, Hudson Rouge and Arnold, then nearly eight years in-house at Verizon leading integrated campaigns through 2025.

Interactive, film, print, product, music. Working across mediums is why I default to integrated thinking.

Currently working on:
• Bootleg Guides 2026 World Cup app — shipping soon
• ScamAtlas — live, growing
• Open to independent creative direction, product work, and advisory

Get in touch:
• ricardo@ricardolandim.com
• linkedin 

Awards /some of them

One Show Interactive - 2x Bronze, 1x Merit
One Show - 1x Silver, 3x Merit
Cannes Lions - Bronze
D&AD
Webby Awards - 1x Honoree, 1x Nominee
FWA - 7x Site of The Day, 2x Mobile Site of The Day
London International Advertising Awards - Bronze
Clio Awards - Silver (integrated)
Communication Arts Advertising Annual
Communication Arts Interactive Annual

Brands /some of them

Absolut Vodka
Apple
FedEx
Haagen Dasz
HP
Lincoln Motor Co.
Nike
Snickers
Sprint
Verizon

Places I worked at /in the U.S.

Verizon
Arnold
Hudson Rouge
BBDO
R/GA
Goodby, Silverstein & Partners

Places I lived /so far

New York
San Francisco
Sao Paulo
Brasilia